---
title: GX | We enable digital experiences that truly connect
description: Improve your digital strategy with GX's CDP and CMS marketing software. Explore our products and services for cloud management, data analytics, and more.
---
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- [English](https://www.gxsoftware.com)
- [Nederlands](https://www.gxsoftware.com/nl/)
## We enable digital customer experiences that truly connect.
- ### [Design to Engage](https://www.gxsoftware.com/design-to-engage)
We create digital experiences that truly resonate. From intuitive UX/UI and data-driven personalization to complete omnichannel journeys, every interaction feels individual and reinforces the next.
- ### [Build to Scale](https://www.gxsoftware.com/build-to-scale)
A powerful customer experience requires both a solid foundation and the right strategy. That’s why we integrate content, data, AI, and automation within a composable architecture, flexible by design and able to grow with your organization.
- ### [Deliver to Perform](https://www.gxsoftware.com/deliver-to-perform)
Our robust, scalable platforms form the backbone of personalized customer interactions: stable, fast, and secure. Digital sovereignty is our standard, ensuring organizations retain full control over sensitive data and strategic IT.
## Make Digital *Personal*
We believe in a world where every digital interaction is personal, relevant, and meaningful — where brands listen, understand, and connect at exactly the right moment.
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### Customer Experience with Impact
At GX, we create digital experiences that deliver real results, from the very first interaction to full-scale live operations. We bring together UX design, content strategy, and technical execution with real-time personalization and advanced martech integrations (CDPs, headless CMS, APIs, automations). Whether it’s a club deepening fan loyalty, a bank managing microcopy in real time, or a media company scaling privacy-sensitive audiences, our solutions drive measurable impact: increased engagement, higher conversion, and more efficient processes.
2. 
### Crafted with Care, Built to Scale
Our approach always starts with the user and ends with measurable outcomes. We design clear, maintainable architectures, enhance them with intelligent segmentation and AI models, and activate campaigns in real time. From there, we continuously manage and optimize the platform, guided by defined KPIs and transparent reporting. Curious what GX can do for your digital channel? Explore our cases or let’s discover the possibilities together.
## Make Digital *Personal*
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### About Us
We combine years of experience with deep expertise and an eye for detail. Every solution is designed with care, secure, scalable and future-proof. We work with leading organizations. Brands that reach wide audiences or make a real difference in society. For them, every moment counts.
[Read more](https://www.gxsoftware.com/en/about-us-0-2tosu6)
## Our Success Stories
1. 
### PSV
PSV’s personalized website is full of dynamic content. By leveraging user data, every fan receives a unique and engaging experience tailored to their interests.
[Read more](https://resources.gxsoftware.com/en/psv-personalized-fan-experience)
2. 
### Odido
Odido uses customer data, AI, and an omnichannel approach to automate personalized journeys. This results in higher conversion rates and more effective campaigns.
[Read more](https://resources.gxsoftware.com/en/odido-omnichannel-customer-journeys)
3. 
### Timing
Timing demonstrates how data and AI make recruitment truly personal. Candidate profiles, preferences, and behavioral data are combined into a single, central profile.
[Read more](https://resources.gxsoftware.com/en/timing-omnichannel-segmentation)
## Hear it from our experts
1. 
- Compliance
### Data sovereignty: take control of your data
*Dirk Sanders*
[Read more](https://www.gxsoftware.com/en/blog/data-sovereignty-take-control-of-your-data)
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- Personalization
- Journey Orchestration
- Composable Architecture
### Why Learning from Leaders Outside Your Industry Can Accelerate Your Digital Platform
*Bob Verlinden*
[Read more](https://www.gxsoftware.com/en/blog/why-learning-from-leaders-outside-your-industry-can-accelerate-your-digital-platform)
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- Unified Customer Data
### Turning data into action: why dashboards aren’t enough
*Guus Rutten*
[Read more](https://www.gxsoftware.com/en/blog/turning-data-into-action-why-dashboards-arent-enough)
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- Compliance
### GDPR and personal data: what you need to know in 2025
*Rogier de Moel*
[Read more](https://www.gxsoftware.com/en/blog/and-personal-data-what-you-need-to-know-in-2025)
5. 
- Unified Customer Data
### What Makes a Lead Sales-Ready? Lessons from a Smarter Scoring Model
*Bo Hendriks*
[Read more](https://www.gxsoftware.com/en/blog/what-makes-a-lead-sales-ready-lessons-from-a-smarter-scoring-model)
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- Unified Customer Data
### Active Buying Centers: How to Find and Act on Group Buying Signals
*Jeroen Bouwmeester*
[Read more](https://www.gxsoftware.com/en/blog/active-buying-centers-how-to-find-and-act-on-group-buying-signals)
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- Unified Customer Data
- Web & App Development
- Personalization
### Content That Clicks: Where Your CMS Meets Customer Data
*Maatje van Broeckhuysen*
[Read more](https://www.gxsoftware.com/en/blog/content-that-clicks-where-your-cms-meets-customer-data)
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- Unified Customer Data
- Personalization
- Journey Orchestration
### From Data to Results: Why Activation Defines Success in Retail and E-commerce
*Michel Smits*
[Read more](https://www.gxsoftware.com/en/blog/from-data-to-results-why-activation-defines-success-in-retail-and-e-commerce)
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- Web & App Development
- Composable Architecture
### From Selection to Implementation: How to Choose the Best CMS for Your Business
*Mike Punte*
[Read more](https://www.gxsoftware.com/en/blog/from-selection-to-implementation-how-to-choose-the-best-cms-for-your-business)
## Ready to make it happen?
One of our specialists is always ready to explore new ideas together.
[Get in touch](https://www.gxsoftware.com/en/contact)
### **Make Digital** *Personal*
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