Define Data & AI strategies

Transform your organization into a data-driven business

If you want to become more data-driven, you need to begin by setting a data strategy for your organization. Relevant questions are:

How do you ensure that data contributes to your strategic goals?

How do you create value through the correct use of relevant data?

A robust and well-executed data strategy bridges the gap between technical and business teams. But it also requires a data-driven mindset and often an organizational change to gain stakeholder buy-in and embed data into all your processes.

 
Define Data & AI strategies

Trusted by over 150 customers

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Understanding how data supports your business goals is crucial

Understanding how data supports your business goals is crucial

You must map out where all your data resides. Our expertise in architectural reviews and defining data architectures allows us to identify existing and potential Data & AI opportunities. This enables us to generate initial data use and AI cases and leverage your data effectively. We also prioritize data, identity and privacy management to ensure compliance and security.
 
We provide a pragmatic, realistic roadmap to achieve your business goals. By combining people, processes and technology we deliver an actionable data strategy that drives immediate value.

Find out what a CDP can do for Media Publishers.

 

 

 

 

Our Technology

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Why create a Data Strategy together with GX?

  • More than a decade of experience in maximizing the value of customer data
  • A robust and perfectly executed strategy aligned with your organizational objectives
  • A pleasant, constructive collaboration without surprises
  • Knowledge sharing with stakeholders within your organization to uphold a data-driven culture

GX, Proud partner of

           

This is what we do

We help you define an effective and reliable data strategy focused on achieving measurable growth. Through the development and execution of a well thought out roadmap, we implement this future-proof data strategy in an agile manner.
Making the right choices for your organization's MarTech landscape can be challenging, especially without a clear objective and a well-defined data strategy. We believe in an approach where specialized tools take full advantage of each other and will work with you to find these tools and connections.
From creating a shortlist to evaluating and comparing various platforms, we guide and support you in selecting the right Customer Data Platform (CDP) drawing upon our network and partnerships with leading CDP providers. You can always rely on our in-depth knowledge of CDPs and the industry to make a choice that perfectly aligns with your objectives.
We guide you through the entire process, from planning to execution, with a tailored approach focused on achieving your business objectives. Data integration, system configuration, user training – we handle it all so you can quickly leverage the power of your new CDP.
Whether you are a beginner or an advanced user, we offer open and in-company training courses for all user levels. In 3 to 4 hour sessions, you will enhance your skills in Data and CDPs under the guidance of experienced GX trainers.
Contact us

Curious about what we can do for you?