GX Software, global provider of online marketing software, and GrowthStories, a service innovation and optimization agency, have entered into a partnership agreement. GrowthStories works with GX WebManager and BlueConic to service clients throughout Belgium and Luxembourg. GX Software and GrowthStories have successfully executed projects together in the past (Sandaya, for example) and have therefore decided to continue to do so as partners.

Thanks to this partnership agreement with GrowthStories, clients can benefit from our wide experience and expertise in a variety of knowledge domains and sectors. With GX WebManager and BlueConic, GX Software offers partners the unique opportunity to improve customer engagement and helps their clients to achieve this. GX WebManager, market leader in the field of web content management solutions, makes it possible for clients to manage and publish attractive content effectively. BlueConic is the unique customer-driven online engagement software that helps clients enter into relevant real-time dialogues with online visitors at the right moment, across different online channels.

Frans Verstraten, Vice President of International Partner Operations: “GX Software is delighted to have entered into a partnership with GrowthStories. We focus fully on web content management and online engagement solutions and rely on GrowthStories to professionally service and optimize these solutions.”

Optimizing customer touch points
GrowthStories is a service innovation and optimization agency. They support companies to innovate, design and optimize their services for a social and networked world. Through consultancy and interim management practices they support companies in delivering a better customer experience in any customer touch point (web, mobile, call center, point-of-sales).

Patrice Fleurquin, Managing Director of GrowthStories, says: "In our approach to innovate and optimize customer touch points, we have been searching for data-driven solutions to enhance customer engagement with brands by being more relevant and consistent. Based on our previous experiences with GX WebManager for customers like Sandaya, we are confident this partnership will help us to improve the ever-growing digital touch points for brands and customers using BlueConic.”