Benefits of Customer Engagement

  • Optimized online customer interactions
  • Increased online brand value
  • Highly engaged customers
  • Maximized customer value across all online channels
Increasing customer lifetime value is an important goal for organizations. To achieve this, organizations need to not only convert online visitors to customers, but they must also start a journey together with their customers using on-going, meaningful conversations. Customer engagement is crucial in building a lasting relationship that benefits both your customers and your own organization.

Benefits of Customer-driven Online Engagement

  • Maximized customer value across all online channels

    GX Software increases the value of online customer interactions across all channels, products and brands, and allows you to monetize based upon insights to which you can react. By pro-actively providing the right content at the right time via the right channel, internet marketers will convert online visitors into customers more quickly and make existing customers keep coming back.

  • Highly engaged customers

    Establish an ongoing online dialogue with your customers and online channel visitors. Through a relevant and online conversation at the right time, you can respond to customer demands whenever appropriate, making their online experience with your company a truly personal engagement.

  • Optimized online customer interactions
    GX Software allows you to constantly extend your online visitor profiles across all brands and channels, resulting in an enterprise-wide view of all visitors. It also lets you monitor in real-time the success rates of all campaigns for each channel which leads to a set of best practices that can be shared with other brand and channel managers within your enterprise.

    Using these new insights, all other customer-facing teams throughout your enterprise can seize new cross-sell opportunities across brands and channels.
  • Increased online brand value

    Capitalize on presenting a consistent message across all channels, including mobile channels and social network sites. Adapt the way you deliver this message to each individual visitor and match it with the channel in which it is used. Based on the insights upon which you can act, GX software makes it possible for you to turn each online visit into a lasting web experience.